Reinforcements, INC

I help organizations create, develop and deploy their value proposition(s). I do this by:

  1. Making sure your value proposition is clear and compelling to your customers
  2. and that every member of (and communication from) your organization effectively delivers your value proposition.

To deliver my own value proposition, I use a model of persuasion that incorporates both centuries-old wisdom and recent developments in modern neuroscience.

My work is multi-disciplinary and often fits into these buckets: